OptionsHouse Privacy Statement
What is Personally Identifiable Information
“Personally identifiable information” is information that we can use to identify you as an individual. Personally identifiable information includes your name, address, telephone number, Social Security number, date of birth and any other information that is connected with your identity.
Information From Third Party Sources
OptionsHouse may on occasion combine information we receive online with information we have obtained through third party sources to enhance our ability to market those products or services that may be of interest to you.
Web Site Usage Information
OptionsHouse automatically collects IP addresses and web site usage information from you when you visit our website. This information helps us evaluate how our users navigate and use our website.
USE OF INFORMATION
OptionsHouse uses personally identifiable information collected from you for the following general purposes:
- to fulfill your requests for specific products and services;
- to improve the design and content of our site;
- to contact you about special offers, products or services that may be of interest to you;
- to provide you with customer service.
Information Sharing and Disclosure
OptionsHouse may share or disclose personally identifiable information about you to other companies or individuals when:
- we have your consent to share the information;
- we utilize third party service providers to provide products, services or functions on our behalf and require these service providers to agree to maintain the confidentiality of your personally identifiable information. For example, we provide information to companies that prepare and mail account statements and transaction confirms.
- we need to protect our legal rights (for example, if we are trying to collect money you owe us or we are trying to enforce our agreements with you);
- we must comply with applicable laws to cooperate with regulators or law enforcement authorities. These parties include government/regulatory organizations, such as the Internal Revenue Service (IRS) and the Securities and Exchange Commission (SEC), as well as any of the securities exchanges, self-regulatory organizations and states we are registered with and to parties under court order or subpoena that request this information; or
- in connection with a sale, merger, transfer, exchange, or other disposition (whether of assets, stock, or otherwise) of all or a portion of the OptionsHouse business.
Aggregate information is information that we (or third party service providers on our behalf) collect about OptionsHouse website users on an anonymous basis. We may share aggregate demographic and usage information with our prospective and actual business partners, advertisers and other third parties.
“Cookies” are small amounts of data that a website can send to your web browser and store on your computer. Cookies are created at a web server, sent back to the browser and requested to be stored by the browser. If the browser agrees to store them, the browser will send them back to the web server each time a request is sent to the web server. Cookies can be regularly deleted or disabled. However, this may affect the interaction with the web server, and you may be required to login again and you may not be able to use the web site. Cookies do not contain personal information about you (unless you knowingly provide it). Cookies can note that your browser was used to visit certain sites, pages, or advertisements on a certain date. OptionsHouse does not store sensitive or private information in any cookie which is sent to your browser.
You do have control over cookies. Most browsers can be set to notify you when a cookie is being placed on your computer. You can set most browsers to refuse to accept cookies, although this may affect your internet experience. You can also erase cookies that are already on your computer. For more information on working with cookies, consult the user manual, FAQ, or “Help” function of your specific browser.
We use third−party advertising companies to serve ads when you visit our website. These companies may use information (not including your name, address email address or telephone number) about your visits to this and other websites in order to provide advertisements about goods and services of interest to you.
We maintain physical, electronic, and procedural safeguards that meet or exceed industry standards to guard your nonpublic personal information. We protect your account information by placing it on the secure portion of our website, using firewalls and other security technology to protect our network and systems from external attacks, and requiring you to enter a unique user name and password to access your account information online. Also, we utilize SSL to protect the privacy of the information which is communicated between your computer and our servers.
You can always verify the identity of our web site because we use web server certificates which are signed by a trusted third party.
Our employees (for example, customer service and compliance personnel) and third party service providers have access to your nonpublic personal information only on a “need to know” basis. We conduct regular internal audits of our business practices and procedures, examining confidentiality standards and information access in order to protect your personal information.
In addition to our security measures, you can also take steps to maximize your security online and to protect your confidential information. First and foremost, don’t choose a trivial password and don’t post it on your computer. Don’t use a public computer unless you can verify that it’s not capturing key strokes and that you can erase all of your information from it once you’ve finished.
Risk and Disclosure Information
The products and services offered by OptionsHouse inherently have risk and no warranty against loss can be provided. All account holders are responsible for understanding the systems, products and limitations of trading. System response and account access times may vary due to a variety of factors, including trading volumes, market volatility, system performance, and other factors. Customers should consider all risk factors including their personal financial situation before trading. Options involve risk and may not be suitable for all investors.